Strategy first • AI accelerated

Trevor

Technology can get the work done, but identifying the right problem is still the advantage.

A little about meSelected work
Trevor Jenkins
Trevor Jenkins

Build systems
before screens

Over the last 15 years, I’ve designed structures, strategies, and experiences that aided in complexity reduction while inspiring trust and strengthening digital presence in the recurrent world.

15+

Experience

30+

Projects

10

Industries

Areas of focus

Design leadershipUX strategyResearchAI design

Current tools

FigmaLovableCopilotClaude

A mix of professional,
fractional + vibe

Extending learning into the pre-purchase buying experience

Coming soon

Extending learning into the pre-purchase buying experience

Developed UX visioning and content mapping integration into multiple LOB products and portfolios

Role

Lead UX designer

Constraints

Limited management of external SAP learning touchpoints

Outcomes

Improved user-intent taxonomy

Refreshed content strategy

Increase in premium course subscriptions

Driving awareness to inner city schools for families and organizations

Driving awareness to inner city schools for families and organizations

Facilitated research and strategic direction while structuring an informative school directory that would excel engagement and enrollments

Role

UX research, strategy, FED

Constraints

Limited to front-stage parent and school discovery experience

Outcomes

Increased discovery to school landing pages + return user engagement

Pivoting from manual to automated efficiency and productivity

Pivoting from manual to automated efficiency and productivity

Mitigated manual operations and influenced automation that impacted efficiency

Role

Fractional lead designer

Constraints

Majority of tasks required manual input

Outcomes

Automated grant flow, payroll, and user management

Centralizing content across ecosystems and touchpoints

Centralizing content across ecosystems and touchpoints

Led information architecture that unified a fragmented content experience and impacted engagement and conversion actions

Role

UX research, strategy, FED

Constraints

Limited budget to achieve full visioning scope

Outcomes

Scalable information architecture, personalization foundation

Where I’ve been

SAP

Lead Designer

Current

Philanthropi

Fractional Lead Designer

2022

QVC

Sr. UX/UI Design

2019

Inventiv Health

UXD | Art direction

2014

Thoughts +
reflections

A full screen of code syntax

How to build trust in the AI world

That distinction is becoming increasingly important as artificial intelligence moves…

A woman ideating on content strategy with a laptop

Why relevancy is the issue not traffic

Great user experience aren’t just about interfaces. They’re about the systems…

Man standing in front of a brand visioning wall

Consistency is easy but variability is hard

As AI changes how people find, understand, and act on information…